image
Kolkata: QSR start-up Wow! Momo opens 101st outlet
#momos
#Wow!Momo
#WowMomo
#QSR
#fastfoodchain
#Kolkata
#Wow!Momo100store
#Sanjeev Bhikchandani
#Naukri.com
Kolkata, Jan 24 (IBNS): Innovation in momos is its ultimate USP said Sagar Daryani, co-founder of Wow! Momo, a pan-India fast-food chain, which launched its 101st outlet recently in Kolkata.
The Kolkata-based start-up, which opened its first outlet in the city eight years ago, specialises in ‘momo’, a variety of dumpling popular in Tibet and several other Himalayan states.
The brand launched its 100th store in Bengaluru recently and followed it up with a celebration at its Kolkata-based flagship store (on AJC Bose Road).
Sagar Daryani, co-founder of Wow! Momo, said, “Compared to burger and pizza outlets, the momo market is under-penetrated. We are opening store a lot bigger than what we would have dreamed even five years ago. For us, the ‘mantra’ is growth with consolidation and continued innovation.”
According to the company, it sells over two lakh pieces of momos per day across the country and offers 16 flavours of momos in 10 different variants, including chocolate momos.
After Mo-burgers, the company plans to introduce the Mo-Roll in March, said Daryani.
On the business front, the company plans to expand further in Kolkata, Delhi NCR and Bengaluru this year. Expansion into the Chennai market is also on the cards.
It also plans to expand into new markets such as Mumbai and Hyderabad.
“But we don’t want to do too many cities at a time,” said Daryani. “We want to grow in cities where we already have a presence,” he said.
The brand is also exploring the option of exporting packaged frozen momos as well as package its specially prepared momo sauces.
The company received its first round of funding in 2015 from IAN angel investors Sanjeev Bhikchandani, founder of Naukri.com (Info Edge), who was present at the launch; Saurabh Srivastava, IAN co-founder; and Ashvin Chadha, a serial entrepreneur.
Wow! Momo has launched its 101st store in Kolkata, which is housed in a former city icon, the double-decker bus, at Nicco Park.
(Reporting by Manjima Bhattacharya)
Images: Wow! Momo Facebook
Top Headlines
-
News
'Urged Israel to at least stop bombing Gaza during Ramadan': PM Modi in interview
May 17, 2024
-
News
'Modi finished BJP veterans' careers, will replace Yogi Adityanath too if...': Arvind Kejriwal
May 11, 2024
-
News
Vladimir Putin takes oath for his fifth term as Russia's President, vows to defend country
May 09, 2024
-
News
Pakistan desperate to make 'shehzada' the PM of India: Modi's veiled jibe at Rahul Gandhi in Gujarat poll rally
May 02, 2024
-
News
Key accused in Salman Khan house firing incident dies after attempting suicide
May 01, 2024
-
News
Columbia University protesters are now demanding free food and water from authorities, demonstration erupts in UCLA
May 01, 2024
-
News
'Life, liberty exceedingly important': Supreme Court questions ED on Kejriwal's arrest before elections
April 30, 2024
-
News
Man with sword kills 13-year-old in London, injures four others
April 30, 2024
-
News
Supreme Court to deliver verdict on pleas seeking complete count of VVPAT slips
April 24, 2024
-
News
WMO report shows Asia hit hardest by climate change and extreme weather
April 24, 2024