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AgroTech Foods Limited launches ACT II Popcorn Pop n Serve Tub

by IBNS 27 Jul 2016, 10:03 pm

New Delhi, July 28 (IBNS): AgroTech Foods Limited, an affiliate of ConAgra Foods Inc. of USA, makers of Indias favourite popcorn ACT II announced the launch of its new breakthrough product ACTII Popcorn Pop n Serve Tub.

The brand is synonymous for providing delicious ‘in between’ snacks has now introduced a new product that combines convenience and tasteful snacking like never before!

Act II Pop ‘n’ Serve comes in a movie-theatre like tub format, which can be directly placed inside a microwave, popped and consumed from the tub itself, making the magic of theatre like movie watching in the comfort of home a reality!

This addition to the vast Act II portfolio is a delicious and flavourful snack option comes at an exciting introductory price of Rs.92 only launched in two flavours: Natural and Movie Theatre Butter, available Pan India from Aug 1.

Commenting on the occasion, Asheesh Sharma, Vice President - Marketing, AgroTech Foods Limited said, “ACT II is one of the biggest success stories in the popcorn category, doubling in size between 2010 to 2016. Putting our consumers’ demand as our sole goal - we are excited to introduce Pop ‘n’ serve tub into the ACT II portfolio that will provide consumers with a unique and delicious snacking experience, recreating a movie theatre like experience at home. This new addition is the only product of its kind in the Indian market, we are confident it will be relished across ages”