image
ASCON focuses on eco-friendly measures for its real estate projects
Kolkata, Apr 18 (IBNS): It is important to integrate eco-friendly measures into real estate projects believes Laxman Jaiswal, founder-director of Kolkata's real estate firm ASCON Infrastructure India Pvt. Ltd (ASCON).
A veteran of 20 years in the field of real estate, Jaiswal began with his maiden venture in Baguiati in Kolkata's eastern suburb and then gradually spread his business into other areas of the city, such as Belgachhia, Khelatbabu Lane, etc.
He made ASCON into a private limited company from a public one in 2014 due to its increasing business prospects.
The motto of ASCON is to provide comfortable living at affordable rates, said Jaiswal.
He also said that the company has earned its reputation largely due to usage high quality materials and ability to deliver projects on time.
Referring to the much-debated theme of demonetisation, Jaiswal said, “Real estate, especially those in the medium segment like ours haven't been hampered. I think whatever has happened, has happened for good in the long run, that is removal of black money.”
ASCON, together with its sister concerns, Prime Realtors Pvt. Ltd, ShreeValley Realtor Pvt. Ltd and others have completed Shree Towers 6 and 7 at Tangra and Gopalpur recently, and is currently working on ASCON Enclave at Birati.
Keeping the eco-friendly aspect in mind, upcoming projects such as ASCON Prithvi and ASCON Era will not only include green facilities but also energy saving ones, said Jaiswal, along with basic requirements such as gymnasium, swimming pool, etc.
ASCON also has completed a few government projects.
( Reporting by Shilpa Salwan)
Image: ASCON website
Top Headlines
-
News
CSR in the Crossfire: Professor and practitioners debate over ethics in India Inc. at Kolkata's MCHD talk
October 24, 2025
-
News
Jashanpreet Singh Case: California under fire for licensing undocumented truck driver
October 24, 2025
-
News
India upgrades Technical Mission in Kabul to Embassy, days after Muttaqi's visit to New Delhi
October 22, 2025
-
News
Pakistan, Afghanistan agree to 48-hour ceasefire after deadly border clashes
October 15, 2025
-
News
Afghan Taliban, Pakistan exchange gunfire, dozens killed
October 15, 2025
-
News
Trump hails Netanyahu in Israel after hostage release, declares historic dawn of a new Middle East
October 13, 2025
-
News
Historic dawn of a new Middle East: Donald Trump addresses Israeli Parliament
October 13, 2025
-
News
Shah Rukh Khan receives maiden National Award from President Droupadi Murmu
September 23, 2025
-
News
Kolkata: Ahiritola Yubak Brinda invites Auram to make jewellery for Ma Durga and her family
September 20, 2025
-
News
Israel-US alliance 'never been stronger', Netanyahu says as State Secretary Rubio visit for talks
September 15, 2025




