Bourbon inroads in India: A smoky affair
As bourbon whiskey- which is a rival of the Scotch worldwide- goes through a renaissance of sorts in its home in the U.S. state of Kentucky, its popularity is growing overseas, too. India being the top consumer of whiskey in the world, the country is a prime target. Ashley Scoby in Lexington, USA and Supriyo Hazra in Kolkata report on the trends
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Bourbon inroads in India: A smoky affair
June 08, 2015